INBOUND MARKETING

Web Presence for Small Businesses

Inbound marketing is digital marketing. We customize websites for businesses, and deploy online marketing strategies to help maximize customer engagement. This allows any small business to benefit from the wide world of online customers without having to learn anything about the web.

1. Attract the Right Traffic

By using the right content, at the right place, and at the right time, our comprehensive inbound marketing services strategically generate the right traffic for your website. We help your business attract the kind of traffic to bring in more customers by leveraging tools such as blogging, social media marketing, and persona-driven keywords.

2. Convert the Right Customers

The success of your business depends on understanding who your ideal customers are, and what challenges they are facing. Armed with clearly-defined buyer personas, we use proven marketing and sales knowledge to move them through the sales funnel and closer to your business.

3. Close the Right Leads

Specific tools such as marketing automation, lead nurturing, and social media monitoring are utilized by our marketing team to ensure that the correct leads are handed off to sales and closed at the perfect time.

4. Delight all Customers

Even after a sale is closed, it’s important to continue engaging the customer to build a strong relationship. Good inbound marketing can help position your company as an asset to your customers. By consistently delighting customers, they eventually become long-term promoters for your business.

Services Include

5. Custom-Tooled Websites

We customize websites to be beautiful and modern. By maximizing both search engine potential and readability, we can help your business achieve its goals, while also streamlining the customer experience. To maximize your search engine potential, we customize each website using no prebuilt assets, only our own code and handcrafted templates. This gives you more control over the process by offering a personalized web experience, which creates more leads and leaves infinite room for customization. A great website needs to do more for your company than simply look pretty. The main purpose of a website is to support passive growth and help more people connect with your business.

6. A well-thought-out website packs a punch

A website is much more than an online brochure. We create websites that can generate customer requests 24 hours a day. Our ready-to-publish websites can instantly turn your digital presence into a fully optimized sales machine. Through careful design and highly tailored content, we make sure that your website meets your visitor’s challenges and needs, while helping them become more invested in what your business is offering.

7. Editing Made Easy

Simple and efficient editing is critical to all our website deliveries. Using our own templates, we build sales-ready websites from the ground up. Since our websites are designed by humans instead of programs or algorithms, this makes it easy for them to be edited and updated by humans too. Any extraordinary requests? We can make it work! The web is a world of infinite possibilities!

8. Content that builds thought leadership and brings customer value

Content might just be the trickiest part of getting a website exactly right. It’s all about efficient communication strategies and strict priorities. What content is valuable to the visitor? Website content is so much more than text alone – it’s about communicating internal emotions and core values externally. Strategic use of graphics can deftly convey to your visitor who you are, what you offer, and what problems you solve. We can create new content or review and update existing content.

9. Strategic Consulting

The breakneck speed of digital disruption has turned the old business playbook upside down. How is your business adapting to the rapidly changing world of websites and digital storefronts? How do you maximize your digital marketing spend? We will help you identify and evaluate new strategic business opportunities, allowing you to better reach new customers while keeping in touch with older ones. We can help map out which content should be a priority, so we can help you develop an online strategy that’s right for your business, at a price that meets your budget.

Why Choose Us?

First, we’re proud to be an agency rooted in Oakland. We eat, sleep and breathe digitally and are passionate communicators as well as lifelong storytellers. Staying on top of the technology available to marketing and sales professionals is key to delivering the cutting-edge solutions that accelerate our clients’ business growth. Getting the most out of the top-ranked marketing tools is about more than just knowing the keywords, it’s about understanding the stories that people are telling with those keywords. Our digital marketing expertise enables us to help our clients grow like a tree—efficiently and profitably.

Our core values are...

Dedication

Every client is important to us. As our clients grow, we grow with them. Effective two-way communication is our key to getting results for our clients. Communication is about more than just selling products, it’s about connecting humans, and that connection is something that we are all dedicated to.

Trust

Trust helps with attracting more prospects, converting more leads, and helping build better sales pipelines for our clients. We respect our client’s assets and make sure not a single penny of their investment in us is wasted. With our human crafted websites and strategies there’s 100% transparency, and no algorithms to confuse things.

Forward-thinking

Facing any challenge head-on, we’ve spent our whole lives learning new skills and technologies. We’re open to suggestions, and we are very experienced with constructive criticism. The digital world is constantly changing, so we have to be ready to adapt.